Launches in Canada (with coupon code!) is a very popular online destination for finding affordable UK fashion that is always on trend. After years of serving thousands of customers worldwide, the store is finally available for Canadians. I was unable to attend their Canadian launch party a couple of weeks ago (thanks to NKPR), but I had the great pleasure of experiencing their website firsthand. The site is easy to navigate because everything is organized into categories. There are also hundreds of customer reviews available, which makes picking out items a lot more easy.

One of my favourite parts about the website is their curated collections of the season's trends. Two of my favourite collections right now are the Geo Traveller and the Pure White collections. My choices are polar opposite, but I think they go very well together. The idea of a clean (white) slate with a statement geometric piece sounds quite eye-catching (see below). Although I didn't purchase from either collection this time around, I'm excited to try it out with existing pieces in my wardrobe this summer.
{items listed from top to bottom starting on the left}

Boohoo ships internationally and the best part for us Canadians is the free shipping (on orders over $25) and no duty fees!! Courtesy of, I was able to pick out four items from the company for future outfit posts and review. I'll update you guys on everything once I receive the items. : )

Use the coupon code SUNCA15 to get 15% off summer essentials. Don't forget to use Ebates (referral link) when shopping at Boohoo to get 5% cashback! You also have the option of using Mr. Rebates (referral link), which offers 4% cashback. If you're unfamiliar with cashback services, you can refer to one of my older posts here.

Disclaimer: I was invited to Boohoo's Canadian launch party and gifted items for outfit posts, but all opinions are my own. This blog post was written in an effort to help promote the launch of in Canada.


  1. I love the maxi dress, necklace & purse. Boohoo is the new Asos!

  2. Thanks for the heads up :)
    It's always awesome to find more online shopping sites !

  3. Lucky you to get the exclusive invites. I like their footwear. Gorgeous =)